Netflix the online video rental seems to be attracting investors as evident from its recent performance at the stock exchange. It seems to be playing the right game to beat its online & brick mortar competitor Blockbuster. Blockbuster on one hand is sure to lose as its revenue will be eaten away by erosion due to costs renting the shops and paying its employees who man these shops. the indirect cause may be due to soaring gas prices as no one wants to drive around to pick it up and drop it down. Netflix has this advantage of running an online business with a storage where fewer employees can read inputs and fill up the post covers.
If i had a portfolio in this sector, i would have done this....
* Hire small storage spaces in each of the cities who have potential customers..like say near universities, metros or where there are these upward mobile people.
* Each of these storage spaces will have their copy of the movies, use the same way as netflix but a slight variation in the distribution.
* I would go the community way where in if i rent a movie to a person, i would say the faster you send it back or send it to other user in same community, the more points you score.
* More points here translates to your priority for booking some movie in advance or may be getting elongated rental allowance where in you pay for a month and get 15 days free etc.
* Idea is simple, just let the users mail it to other guy in community who has requested this movie. So mailing in the same city takes lesser time and you can double up the postman as a gate keeper who will have the hold on when a particular movie was sent and when it was received. This way you have a better logistics and distribution service available. The customers would just love the way things are passed around.
* Thing is simple, you go online select the movie. The database will know where the movie is and it will send a message across to the rented guy either via texting message or email. if that person responds with "yes, i can send it within this date", then see to it that he send it and reward him aptly. The postman will do the rest. This will be a revenue generator for the postman as he will just put his hand into mail box and see if its returned, if he finds a package...just scan it and the wireless gadget will take care of the data that would be sent to the servers. the servers will store the data and the automated agent will run it smoothly..
Any Takers? :D
If i had a portfolio in this sector, i would have done this....
* Hire small storage spaces in each of the cities who have potential customers..like say near universities, metros or where there are these upward mobile people.
* Each of these storage spaces will have their copy of the movies, use the same way as netflix but a slight variation in the distribution.
* I would go the community way where in if i rent a movie to a person, i would say the faster you send it back or send it to other user in same community, the more points you score.
* More points here translates to your priority for booking some movie in advance or may be getting elongated rental allowance where in you pay for a month and get 15 days free etc.
* Idea is simple, just let the users mail it to other guy in community who has requested this movie. So mailing in the same city takes lesser time and you can double up the postman as a gate keeper who will have the hold on when a particular movie was sent and when it was received. This way you have a better logistics and distribution service available. The customers would just love the way things are passed around.
* Thing is simple, you go online select the movie. The database will know where the movie is and it will send a message across to the rented guy either via texting message or email. if that person responds with "yes, i can send it within this date", then see to it that he send it and reward him aptly. The postman will do the rest. This will be a revenue generator for the postman as he will just put his hand into mail box and see if its returned, if he finds a package...just scan it and the wireless gadget will take care of the data that would be sent to the servers. the servers will store the data and the automated agent will run it smoothly..
Any Takers? :D
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